Video

Video is Vital in Todays' Digital World

Video educates, entertains, and inspires, and it can also help businesses demonstrate ideas, share new projects, and their accomplishments. Now it’s time to be seen and get your message out there!

At Bearhug Digital, we will make the most of your website and social media sites by creating rich, engaging video content that will appeal to all different demographics.  Video content helps potential customers to feel closer to your business, like they’re dealing with real live people.  It’s why over 85% of digital marketing companies use video as a part of their marketing strategy.

Check out these video marketing benefits:

  • Video can boost your site traffic from search engine results by as much as 155%
  • Videos embedded in emails can increase click through rates by up to 300%
  • Optimized landing pages that contain videos can increase conversions by 80%
  • Site visitors spend 88% more time on a site that has video vs. a site that doesn’t

Why Video Marketing Works

As you can see by the statistics, including video marketing in your sales strategy can dramatically increase your company’s overall revenue. Why?

These days, marketing is about more than just facts and figures and text descriptions of products and services. Today’s consumers want faced-paced content and to interact with those they do business with. Whether it’s videos of your company employees demonstrating products and services, or animated video how-tos, including video on your site will help to tell the story of your brand in much more detail, video can express things like emotion and personality in a way that traditional marketing just can’t beat.

Bearhug Digital Video Marketing Services

Let our experts create a rich multi-media experience for your site traffic with the following video marketing services:

Animations

We can create HD animated videos using 2D and 3D technology to bring every detail about your products and services to life.  Animation is also a great way to enliven dry technical documentation so that your readers will remember the content and your brand.

Bearhug Digital will partner with experts in the industry to deliver highly creative animated content.

Live Location Video Shoots

Want your customers to be able to ‘see inside’ of your business?  Why not shoot a live location video that showcases your place of business, your staff and your products and services?  Not only is this a great way to show your customers the human side of your business, but it’s also an excellent way to offer product promotions, demonstrations of and how-tos and customer testimonials.

Vlogs (Video Blogs)

Video Blogs are your blog content brought to life!  Want to engage more site visitors?  Transform your blog posts into real live video.  From small text and image-based animated video to real people presenting and narrating your written blogs to deliver enhanced branding to your company.  These video blogs can range from a quick 60 second blast to full length detailed product tutorials that show the visit every element of your offerings.

Having an Event?

Are you planning a company event that you’d like to preserve for years to come?  Participating in a trade show or other industry gathering?  Video of these types events makes for excellent social media content.

Highly Targeted Traffic

With video marketing, tools like YouTube’s TrueView advertising platform will deliver high volume targeted traffic to your site. Using demographics, geolocation and Local SEO, gain more exposure by those site visitors looking for the products and services that you sell.

Let's Go Viral

The days of traditional marketing are a thing of the past, with digital and video marketing taking a hard lead.  One of the most amazing things about Video Marketing is that your business can ‘go viral’ without any extra effort on your (or our) part, thanks to viewers and visitors who want to share this type of content across on the web.  With highly engaging video content, your visitors will share what they see on social media and news of your business will spread like wildfire.  That’s what ‘going viral’ means and it can happen to you!

This viral sharing of your content will send leads and conversions through the roof.  Bearhug Digital is here to help you adapt your site content into engaging video so that you can ‘go viral’.  Our approach to video marketing includes:

  • Rich HD video content that will enhance and extend your business offerings to existing customers and new leads
  • Combined with our SEO services, you’ll reach more targeted users that are interested in what your business has to offer
  • We create both live video and animated video to showcase products and services, jazz up otherwise dry materials like user guides and manuals, product specs and more
  • Help create an emotional connection with your site visitors to deliver a memorable user experience they won’t forget

Are you ready to go viral with Bearhug Digital Marketing services?  Let’s get started.